STRUCTURE is a monthly structural engineering resource that provides relevant technical and editorial content in its print edition to the 30,000+ members of the National Council of Structural Engineers Associations, the Structural Engineering Institute and the Coalition of American Structural Engineers. The magazine reaches over 75,000 readers through its digital channels including the digital edition, webinars and email.
Volunteer Structural Engineers comprise the editorial board and collaborate with industry professionals who contribute valuable editorial content. I served as the creative lead in the three-person publishing team.
Creative Director
2017-2023
Monthly Print Editions
Annual Resource Guides
Editorial Style Guide
Additional Digital & Print Assets
Goals for the cover redesign included an wider image area for more versatility in cover image choices, a larger callout for the issue theme, and space for more coverlines. The winning designing kept the knockout style of the original but with a layout that provided more flexibility for design elements.
The original article header designs mirrored the cover’s long black panel, which felt dated and heavy. I lightened things up by placing the column header across the top and moving some page elements to the end of the article.
The space allotted to features in STRUCTURE magazine varies based on the ads sold, length of the article and images provided. These are some of my favorite feature spreads designed when I had the opportunity to use a little extra space, and had striking graphics available.
Lighter rules and type styles lightens up the Table of Contents, and expanding it to two pages gave content more white space and room for additional design elements.
I created this comprehensive 28-page editorial style guide following the redesign of STRUCTURE magazine's logo, brand and editorial style.
